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Everything that moves us: topics and insights from our projects, news from our agency life.

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Executive positioning in the life sciences industry – How to turn your executives into figureheads

Executive positioning strengthens your brand: We show you how to position executives in the life sciences industry as thought leaders and build trust. Read more

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Thought leadership in the life sciences industry: How to become a pioneer and visionary

Thought leadership is becoming a key success factor in the life sciences. We explain how you can position your company as a thought leader and strengthen trust in your research and brand. Read more

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How your location in the life sciences industry influences your PR success

Location is key to PR success: We present seven life science hubs in Germany – and explain why establishing a branch there also pays off communications-wise. Read more

Woman with programming code and data projected onto her face.

Life Science x Quantum Technology – Challenges in Communication and PR

Quantum technologies are revolutionizing the life sciences, but they also bring new communication challenges. We show you how to successfully navigate the change as a decision-maker. Read more

A robot hand and a human hand touch the letters AI in the middle.

GenAI in marketing: Is slop content killing your campaign?

Generative AI is the new efficiency booster in content marketing - but how do consumers react? In this blog post, we show whether the hype is coming to nothing and provide practical tips for the strategic use of AI. Read more

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Life Science Trends 2025: 5 technologies that will (maybe) save our world

Researchers in life sciences are working on groundbreaking solutions. Our blog post shows five pioneering trends that could not only make our everyday lives more sustainable and healthier, but also our planet. Read more