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Spread the Word. Build the Bond: Employee Communications for eBay Germany

Hundreds of employees at a single location, working in teams that are partly global in scope. What keeps them together? Communication – and that needs to be reimagined every day. PIO joined eBay Germany in 2012 precisely for this purpose.

Lecture stage at eBay Team Day
A camera filming a small toy figure
Communication materials at eBay Team Day
Building materials at eBay Team Day
A person is holding a chocolate bar by eBay.
A red flyer for the Balance DE Team Day by eBay lies on a table.
A woman greets several participants at a counter. In the foreground is a display with the slogan “Welcome to Family Day in Dreilinden. We're glad to see you!”
An empty hall with tables and chairs. In the foreground is a yellow sign with a pink symbol of two hands shaking as if in greeting.
A room full of people listen to a lecture by two people on a stage

Engagement doesn’t happen on its own

In a fast-paced digital company like eBay, it’s not enough to simply create good working conditions. We need formats, rituals, and channels that consistently engage people – and remind them why they come to work every day. That’s exactly what we do: internal communication that doesn’t just manage, but inspires.

From newsletters to team days: Communication as an ongoing program

We support and advise eBay on all aspects of employee communication at its German site in Dreilinden. This includes regular formats such as newsletters and internal communication channels, which we actively manage – as well as events, activities, challenges, and project success celebrations that bring employees together in person. Team days, cultural events, and family days: We design, organize, and execute them.

Satisfaction you can measure

Good internal communication is not an end in itself. It is reflected in the numbers: 76% of eBay employees would recommend the company as an employer (kununu, as of 2026). In internal Employee Satisfaction (eSat) surveys, eBay scores 78 out of 100 points. These are results we work for together – and they show us that our approach is on the right track.

PIO not only manages to organize our internal communications, but also brings it to life. The formats resonate with our employees – always new, always on point, and implemented with a speed that is incredibly valuable to us.

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Newsletter Open
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Newsletter per year

Since 2012

ongoing partnership

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